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Apple showed the world its iPad yesterday – the iPad Mini. The company will sell the smaller of its best-selling iPad to compete with its . Competitors like Samsung, Amazon and Google have all smaller tablets, so Apple needed to up. Apple hopes its new device will increase its of the tablet market. It already has 70 per cent of all tablet worldwide. The new 20.1 cm (7.9 inch) iPad Mini is just 7.2mm (0.3 inches) and 300g (0.68lbs).

Apple says its new is: "Everything you love about iPad - the beautiful , fast and [] performance…two built-in cameras, thousands of apps, 10-hour battery life - is everything you’ll love about iPad mini, too. And you can it in one hand." Apple's chief Phil Schiller told reporters that the iPad Mini was better than tablets. He said: "Others have to make tablets smaller than the iPad, and they have miserably."




 


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